AI-generated posters are showing up across N.B. markets and storefronts. Designers, artists and a student weigh in on what it means for the future of their craft.
A.I Design is cheap, fast and everywhere. So what do N.B. creatives think?

Jennifer William · CBC News
· Posted: Jul 17, 2026 5:00 AM EDT | Last Updated: 2 hours ago
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AI generated marketing materials are increasingly common at markets across New Brunswick. Small business owners say the tools are free, fast and accessible when budgets are tight. (Jennifer William/CBC)
When walking through a farmers’ market, waiting at a bus stop or grabbing a coffee in New Brunswick, chances are you’ll spot branding made with artificial intelligence (AI).
Posters, flyers and logos made in seconds, by software trained on existing design material.
Generative AI allows business owners to create logos and advertisements in seconds for little to no cost — bypassing graphic designers altogether.
And the people who’ve built their careers on that are taking note.
Eva Liu sets up her caricature table at the Garrison Night Market in Fredericton every Thursday.
Liu is a concept artist and an animator.
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